About Us

Our Mission

APOGEE PHOTO...THE INTERNET'S PHOTOGRAPHY MAGAZINE is designed to entertain and inform active photographers of all ages, both amateur and professional, from around the world.

The name “Apogee” was chosen to suggest a high point of achievement, the goal of all photographers.

Our Content

Our tone is conversational and friendly, since the photographers we serve are more interested in enjoying and sharing their craft than in excluding newcomers. As an on-line magazine, we’re comfortable in the home, the classroom, the club meeting, or the studio. We use the unique qualities of our medium to our advantage, meeting needs out of reach to print magazines. We can be fast, flexible, and timely.

We offer high quality photographic articles and columns about how-to's & techniques, business, nature & wildlife, travel, digital imaging, software, & Photoshop how-to's, equipment, and experiences, as well as information about photographic workshops, schools, books, and products which might be of interest to our readers. Our Photography for Young People pages help those beginner or young budding photographers learn the basics. And, along with all of that, we have a Calendar of Events section that keeps you up with photography events occurring around the country and a Classified ad section, in which our readers can advertise their used equipment.

And, we added an extensive list of Camera Clubs and started the Apogee Photo Monthly Newsletter.

APOGEE PHOTO MAGAZINE is networking in progress.

Our Evolution

In the summer of 1995, Apogee began as a text-only Internet news group under the auspices of the University of Colorado Health Sciences. The original founders of Apogee, all professional photographers, planned this forum to organize and help photographic educators interact with each other to improve both their teaching resources and their buying clout.

As photography teachers, the founders were constantly challenged to find economical yet effective ways to advertise their services. Realizing their plight represented a need other photographers would share, in October of 1995, the founders expanded Apogee’s mission to include a workshop directory with information about photographic tours, schools and workshops.

The readership wanted more.  Thus, in April of 1996, the first official issue of APOGEE PHOTO MAGAZINE went on-line with freshly expanded content.

By 1997, Apogee had attracted international interest with challenging photography contests.  Soon, contributors from around the world were submitting articles and examples of their work.

Readership mushroomed until the original workers were overwhelmed.  In the summer of 1997, new staff members were hired—professionals from the realms of photography, art, communication and education.

Our web server statistics show our visitation rate continues to grow at a steady pace.  Since early 2001, Apogee reaches over 116,000 gross readers, and approximately 350,000 page views per month.

In June of 2001, Image Works, an independent reviewer of web sites, rated the Apogee site and gave it 101 points out of 100.  We received a bonus point and have earned the status of "Best of the Web."

In content, Image works said: "Apogee Photo Online Magazine maintains a significant presence on the Web and compares well against similar commercial online journals."  "Apogee offers solid in depth conversation on a wide variety of photo related subject matter. Anyone with an interest in photography can find an area that addresses their interests. In this, Apogee is second to no other photo magazine on the Net, and there are many fine photo magazines on the Net."

Apogee will remain in flux as it grows, adjusting to new technology, new demands, and more readers.